Hi, I'm Alexa.
In 2017, I'd just had my second daughter, and I was working from home with two littles.
Accounting + kiddo appointments were a LOT, and the lifelong stationery lover in me perked up at the idea of a new paper planner to keep track of everything leaking right out of my swiss cheese mommy brain...
New Erin Condren Life Planner in hand, I stumbled across the hashtag #plannerdecorating while looking for, you know, #plannerinspo.
Informal planner meetups around Orlando and decorative planning became the only thing I did just for me.
After getting involved in hosting some local events, I started designing and making decor and goodies for attendees...It was a short hop to making planner accessories for the wider planner community.
All these years later, I'm still excited about creating new, high quality products for planners with personality.